Corporate video isn’t just for customers—it’s an incredible tool for internal communication. My recent projects with brands like Network Rail highlights just how effective video can be for training, onboarding, and aligning teams with a new initiative.
1. Streamlines Training and Onboarding
Video is a powerful training tool, Network Rail needed an effective way to onboard and train employees at scale—video allowed us to give them consistent, on-demand content that everyone could revisit as needed.
2. Connects Teams Across Locations
For brands with hybrid or remote teams, video connects people regardless of where they work. An onboarding video or team update can make it easier to feel connected to the broader team and company.
3. Builds Trust with Leadership
A video message from leadership feels more authentic and in-person than it does from text—people respond to faces and voices. Video creates a direct line between executives and employees, building trust and making leadership feel accessible.